The Semester Is Winding Down…How is Your Pre-Leasing Going?

Regarding that student property at the bottom of your leasing progress report, ask yourself this – how will the leasing pace increase when you’re doing the same things all the other properties are doing? Same marketing, same pricing, same specials, same gimmicks. How will you get more than just “your share” of the available students? Maybe things are going […]

2017 Doesn’t Have to Be a Bust

If you own a Class A property, chances are you’ve already seen this article in The Wall Street Journal warning about the Luxury Apartment bust on the horizon. In fact, I’m guessing I’m not the first person sending it to you. I will, however, bet that I am the first person telling you that you […]

The REAL Cost of Accelerated Leasing

The question we get asked more than any other when we are explaining our services to a new contact is, “How much is Accelerated Leasing going to cost me?” We get it. It’s all about the bottom line, so we decided to break it down based on actual numbers from a property we are currently on in […]

Stop Making the Same Hiring Mistake

  Chances are, if you own a multifamily property, you are in the process of trying to hire at least one leasing agent to work somewhere in your organization. And chances are you are desperate to get somebody (anybody) in there as fast as you can so you can cross it off your list. But if […]

A Fix for Low Occupancy

Can you relate to what this client told us:  “By the end of June we had spent nearly $80,000 in advertising costs. Incentives? You name it, we did it. I started thinking about how critical every lease was to this community and because of its location, we really needed consultants that could sell over the […]