Multifamily Class B Leasing Challenges

Real estate investment in Class B multifamily properties offers a balanced opportunity, striking a chord between quality and affordability. However, it’s essential for asset holders to be aware of the unique challenges that come with leasing these properties. In this article, we will explore the potential hurdles that owners may encounter and discuss effective strategies to […]

Top 3 Skills Every Successful Leasing Agent Should Have

Leasing agents are the face of a multifamily property, responsible for attracting and retaining residents, negotiating lease terms, and providing excellent customer service. A great leasing agent can make a significant difference in the performance and profitability of a property, as well as the satisfaction and loyalty of the residents. But what are the skills […]

Preventing Loss-to-Lease in Multifamily

In the dynamic world of multifamily real estate, property owners and investors face a common challenge: loss-to-lease. Loss-to-lease refers to the difference between a property’s current rental income and the potential rental income it could generate if all units were leased at market rates. By implementing certain solutions, you can optimize your multifamily property’s profits […]

The Art of New Apartment Lease-Ups: A Comprehensive Guide

Apartment lease-ups are a crucial process for investors aiming to maximize returns in the competitive real estate market. In this article, we’ll delve into the world of lease-ups, exploring what they entail, their purpose, and the components of a successful lease-up. What is an Apartment Lease-Up? At its core, an apartment lease-up refers to the […]

High Turnover and Little Results From Your Leasing Team? Time to Consider Training.

Investing in multifamily property leasing team training will prove more valuable than you think. Written by: Christina Simms, Marketing Manager, Sales Inc. Contribution by: Zandie Shields, Manager of Training and Development, Sales Inc. One of the biggest challenges to multifamily owners today is staffing and retaining employees. Pre-pandemic, the NAA showed that the multifamily industry […]