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I recently spoke with an apartment owner who was discouraged after personally phone shopping three of his low occupancy properties. When calling, he found that the phone either rang with no answer; the agent gave pricing right away and didn’t get the prospect’s name; or the agent was friendly, got the prospect’s name and phone number, but didn’t sell the community.

Obviously concerned that these properties would not meet their 4th quarter leasing projections, the client asked me what Sales, Inc. would do differently. Here’s what I told him:

Our Sales, Inc. Leasing Experts possess a pure sales personality profile and even with years of leasing experience they still go through our 70 hour Sales, Inc. Accelerated Leasing Training Program. We utilize our Sales, Inc. guest card and we phone shop our Leasing Experts often to insure adherence to our program and techniques.
While on your property, their sole focus is to lease up your community to allow your current team to focus on resident retention. Our Leasing Expert works 6 days a week, Monday through Saturday.
Our Sales, Inc. Leasing Experts will receive day-to-day feedback and goal management from our Director of Leasing and you will receive daily reporting and communication as well to ensure your goals are being met and you are satisfied with our progress.

Then he called our client references and determined that the Sales, Inc. program was exactly what his properties needed. And 30 days later it has proven to be a great fit…..we have doubled the leasing pace!

If this situation is familiar to you, let’s connect to discuss the leasing obstacles and opportunities for your properties.

All my best,

Rick Burkhalter
General Manager
rburkhalter@salesinc.net