Apartment Leasing

Train for Leasing Success: Teaching Your Team the Difference Between Value, Lifestyle, and Specialized Purpose Properties

May 7, 2025Posted in UncategorizedWritten by Christina SimmsLeave a comment

  If your leasing team doesn’t know what they’re selling, they won’t know how to sell it. By Zandie Shields, Director of Learning and Development One of the most effective—yet often overlooked—questions to ask in any leasing training program is: “Are we leasing a value property or a lifestyle property?” This simple question opens the […]

High Turnover and Little Results From Your Leasing Team? Time to Consider Training.

May 12, 2022Posted in ArticlesWritten by Christina SimmsComments Off on High Turnover and Little Results From Your Leasing Team? Time to Consider Training.

Investing in multifamily property leasing team training will prove more valuable than you think. Written by: Christina Simms, Marketing Manager, Sales Inc. Contribution by: Zandie Shields, Manager of Training and Development, Sales Inc. One of the biggest challenges to multifamily owners today is staffing and retaining employees. Pre-pandemic, the NAA showed that the multifamily industry […]